First party custom audience management
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Pardot
Pardot B2B Marketing Automation by Salesforce
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Customer.io
Customer.io: Marketing automation for the whole customer lifecycle
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Silverpop
Marketing Automation | IBM
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SendinBlue
SendinBlue: Email Marketing & Marketing Automation Software
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Iterable
Iterable: Growth Marketing Platform for Omni-Channel Relevance
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Swrve
Swrve: Mobile Marketing Automation: Engagement: CRM